How do you help position an international company as a local ambassador to help feed millions of people? With a concert, of-course.
Feed 30 Million is a yearly initiative of Genpact, one of the global leaders in the professional services industry.
They came to us with a need for aligning strategy and innovation along with directing and producing a global, on-line concert that shared the heart of the company. Working with their teams in India, Egypt, Philippines, Europe, China, Latin America and the US, we brought together the spirit of each region while elevating the relentless pursuit of better™.
With an original score, translated into six languages featuring musicians from all over the world, we produced and directed the concert, produced and mixed the song and surpassed the Feed 30 million goal.
The team also won the GROW 22 award, the Genpact award for exceeding goals to create a better world for all.